Flexibility: High 

Social Engagement: High

What’s What: With more than 4,300 wineries in California, over 900 in Washington and over 770 in Oregon, figuring out where to go is a tasty challenge! Luckily, Priority Wine Pass can help you steer clear of tourist traps and pinpoint wineries that you’ll love. Priority Wine Pass gets you access to the best in the West: barrel tastings, private tours, romantic weekends and special deals. You can request a personalized itinerary and get your questions answered by wine tasting experts. Why leave your leisure time to chance when you can leave it to Priority Wine Pass?

Amava Take: Having a Priority Wine Pass takes the guesswork out of wine tasting in the West. With an exclusive Amava discount, it’s a no-brainer. You’ll get access to free tasting, the Priority Wine Pass network of wineries, 2-for-1 deals, expert advice from a full-time concierge and more. Priority Wine Pass will not only help you discover world-class wineries, but will also help you slash ever growing wine tasting costs on your trip. And that’s without the Amava discount of $30 off an annual pass (the original price is $60).

From the Front Lines:

What kinds of people tend to enjoy Priority Wine Pass?

People looking for new wineries, searching for their perfect winery fit or wanting to get off the beaten path and find hidden gems will enjoy what Priority Wine Pass offers. 

Any tips for first-timers to make it a productive and fulfilling experience?

Use the Priority Wine Pass concierge to help assist you with your planning.

What’s a typical daily schedule like? 

Learn, chat, taste, repeat!

From the Trenches:  

What interests you most about Priority Wine Pass?

I love that they are insiders and have relationships with so many wineries and winemakers. It’s great to be able to get their advice about where to go and to save money when I get there!

Do you really save money?

Absolutely. The Priority Wine Pass pays for itself. Quickly.

What’s the best thing about being a Priority Wine Pass holder?

Can I say two things? First of all, the insider winery recommendations are just stellar. Second, it’s amazing how kind and attentive they are to customers. 

Special Requirements: Drinking age! That’s it.

Setting it Up: All you have to do is grab your Amava discount on an annual pass and start choosing wineries. Cheers!