No matter what you are promoting on the internet, your goal is that a lot of people see your website, your wall, your tweets, and/or your videos.
Learn how to use Google Analytics to make the most of your online traffic. This course guides you through how to track visits, determine your best content, understand demographics, recognize patterns of use, Google AdWords and more. Track all of your online content, determine which content is the most appealing, where your visitors came from, what devices they used, how long they stayed, which links they clicked and where they went when they left.
You can choose to take this class either instructor-led over a period of 6 weeks or self-paced over a period of 3 months. 24 class hours.
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