Book Spotlights

Don’t Take Yes for an Answer

By Steve Herz

Title: Don’t Take Yes for an Answer: Using Authority, Warmth and Energy to Get Exceptional Results

Who is Steve Herz: Steve Herz is a husband, father, long suffering Met and Michigan fan and a political and news junkie. He is the President and Founding Partner of IF Management, an agency that represents top broadcasting talent. He has been a frequent contributor on CNBC, CNN and Court TV. Additionally, he has served as a guest lecturer at NYU’s School of Continuing Education. Read more about him here.

Amava Take: Steve Herz is on to something big and empowering. His astonishingly smart, funny and readable book, Don’t Take Yes for an Answer: Using Authority, Warmth and Energy to Get Exceptional Results, is full of instructive and entertaining anecdotes that make a resounding point: we all can do better. No matter who we are. Empty back pats do not advance us, but Herz knows what does and, thankfully, he is willing to share. With attention to communication style and honest self-assessment about the way the attributes of Authority, Warmth and Energy (“AWE”) can be blended together, anyone can fine-tune their soft skills to improve at work and in life. Herz breaks it all down for his readers, sharing experiences that span his long, successful and meaningful career.

Memorable Line: “In my experience, gleaned from twenty-five years guiding high-striving talent to the pinnacle of their careers, when all else is essentially equal — education, work ethic, intelligence, experience, ambition–the single biggest factor to winning business, promotions, friendships, followers, and voters, comes down to one thing: our ability to communicate and make deep human connections.”

What We’d Tell Our Friends: Every once in a while you read a book that brims with equal parts insight and palpable human warmth. The message of this book can change the way you interact with others for the better. You can improve if you want to and it isn’t woo-woo or weird–it’s practical and actionable and, most notably, it feels like it comes from a wise and engaging friend.

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